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Faith & Fortune: Building a Kick-Butt Business with Your Partner



Starting a business is one thing, but starting a business with your partner? That’s a whole new level of adventure. There’s something unique and beautiful about blending your love life with your work life. It’s about creating a vision together, celebrating wins together, and yes, sometimes even going through the hard stuff together. It’s like taking the partnership you have in life and extending it into a shared dream. But let’s be real—it also requires intentionality, a ton of communication, and the kind of faith that keeps you grounded and growing.


If you and your partner are about to take the plunge into building a business together, or if you’re already in the thick of it, here are some real, no-BS tips for building something truly kick-butt, with faith and fortune guiding your way.



1. Cultivate a Shared Vision

A successful business starts with a shared vision. Why are you building this together? What does success look like for both of you—not just in terms of money, but in terms of purpose, impact, and lifestyle? Your business should be a reflection of both of your dreams and values, so sit down together, dig deep, and create a vision that you’re both passionate about.


This isn’t just about coming up with a mission statement. It’s about having heart-to-heart conversations that get to the core of what you both want out of this business and out of life. When things get tough (and they will), this shared vision becomes the guiding light that keeps you moving forward.


Tip: Write down your vision and revisit it often. Keep it somewhere visible to remind you both of your “why.”



2. Keep Faith at the Center

Whether you’re a spiritual person, religious, or simply value the idea of working with purpose, keeping faith at the center of your business can make a world of difference. Faith gives you that steady ground to stand on when everything else feels chaotic. It’s the quiet voice reminding you that there’s a bigger plan, even when things don’t go as expected.


Take time to pray or meditate together before major decisions. Use faith as a grounding tool, not just in business but also in your relationship. A faith-centered business isn’t just about making money; it’s about making an impact, living with integrity, and creating something that aligns with your values. Having that deeper sense of purpose will keep you motivated, even when the going gets tough.


Tip: Consider creating a weekly ritual where you and your partner take a few moments to align your goals, set intentions, and reflect on your purpose. It’s a great way to stay connected spiritually as you build together.



3. Define Your Roles (and Respect Each Other’s Strengths)

One of the biggest traps entrepreneurial couples fall into is not clearly defining their roles. When you’re both trying to do everything, it’s easy to step on each other’s toes. To avoid that, take a good look at each other’s strengths and decide who’s responsible for what. Maybe one of you is the creative visionary, and the other is the detail-oriented strategist. Or perhaps one of you is amazing with people, while the other shines in managing the financials.


Once you’ve defined your roles, trust each other to get the job done. There’s nothing worse than micromanaging your partner. When you respect each other’s areas of expertise, you build a stronger business and a stronger relationship.


Tip: Revisit your roles every few months to make sure they still make sense, and don’t be afraid to shift responsibilities as the business grows and evolves.



4. Set Clear Boundaries Between Work and Home

Let’s be honest—it’s easy for business talk to bleed into every corner of your life when you’re working with your partner. But for the sake of your relationship, it’s crucial to set boundaries. Decide together when it’s okay to discuss work and when it’s time to put it away. Maybe that means no business talk during dinner, or keeping work discussions out of the bedroom.


It’s also helpful to set work hours, especially if you’re working from home. Create a “clock-out” time where you both agree to unplug from work mode and reconnect as a couple. Remember, the strength of your relationship outside of work is what will help you build a strong business together.


Tip: Plan regular date nights or “no work” weekends to focus on each other and reconnect. It’s essential to make time to just be partners, not business partners.



5. Communicate Like Pros

Communication is the backbone of any relationship, and it’s ten times more important when you’re working together. Make it a point to check in with each other regularly. This isn’t just about business; it’s also about checking in on how you’re both feeling and if any boundaries have started to blur.


Be open and honest, even when the conversation is hard. If you’re feeling overwhelmed or frustrated, don’t bottle it up—talk about it. And when your partner opens up to you, listen without judgment. Healthy communication helps you avoid unnecessary conflicts and keeps you both aligned.


Tip: Try setting aside a dedicated time each week to check in on both the business and your personal relationship. It can be as simple as a Sunday morning coffee date to discuss the week ahead.



6. Celebrate Each Other’s Wins—Big and Small

When you’re building a business together, it’s easy to get so focused on the next goal that you forget to celebrate the wins. But celebrating is so important! It’s what makes the journey fun and keeps you both motivated. Whether it’s landing a big client, meeting a monthly goal, or simply surviving a tough week, take time to acknowledge each other’s hard work.


Celebrate the business wins, but don’t forget to celebrate personal victories too. Cheer each other on when you accomplish something outside of work, whether it’s running a 5K, completing a creative project, or achieving a personal milestone. This shows that you’re not just business partners—you’re each other’s biggest fans.


Tip: Set aside time at the end of each month to reflect on your wins. It’s a great way to stay motivated and feel appreciated by each other.



7. Be Each Other’s Biggest Cheerleaders (And Toughest Critics, When Needed)

Support is everything in a business partnership. As spouses, you know each other better than anyone else, so use that knowledge to lift each other up and, when necessary, provide honest feedback. Being a cheerleader means showing up when your partner needs a boost, whether that’s celebrating their successes or encouraging them when they’re facing challenges.


But there’s also value in constructive criticism. If something isn’t working or if one of you isn’t pulling your weight, it’s important to address it. Just remember to approach these conversations with kindness and respect. You’re both on the same team, and your feedback should come from a place of wanting to make each other better.


Tip: Create a safe space for feedback by scheduling regular “review” sessions where you can talk openly about what’s working and what’s not in a constructive way.



8. Embrace the Journey

Building a business together is no small feat. There will be incredible highs, tough lows, and a lot of in-between. Remember to enjoy the journey. Each challenge is a chance to grow closer, each success is a shared joy, and every moment is a memory in the making.


Take time to appreciate the little things, stay grateful for each other, and keep your focus on what matters most. After all, the real magic of building a business with your partner is in the connection you’re nurturing, the memories you’re creating, and the life you’re building together.


Tip: Take lots of photos, write down your big moments, and keep a journal of your journey. Years from now, you’ll look back on these early days with a lot of pride and fond memories.



Building a business with your partner is one of the most exciting (and challenging) things you’ll ever do. But when faith and fortune guide your path, you’re building something that’s not just about success—it’s about purpose, passion, and connection. So stay rooted in your values, communicate openly, and don’t forget to enjoy the ride.


Together, you’re not just creating a business. You’re building a legacy—one that reflects both of you and the life you’re building as a team. Keep the faith, trust the journey, and go build something amazing. You’ve got this!



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CONNECTION GUIDE

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With this guide, along with my book "Living with a Monster," I hope to help couples align their beliefs and create a space to flourish. On the other side of conflict is deeper intimacy. Start setting goals together, have those tough conversations, and watch big things happen in your relationship.

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